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Tamarind Announced As West African Flavor Trend of 2020

Lately, we’ve seen traditional West African flavors popping up all over, with many brands looking to this region for new product ideas. One ingredient that’s particularly promising this year is tamarind.   Tamarind is a pod-like fruit with edible pulp that grows primarily in tropical climates. Its sweet-and-sour flavor is making it more and more […]

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Popcorn Trends

Young foodies with active lifestyles increasingly seek out snacks with adventurous flavors and convenient pack formats, and popcorn fits the bill. As with so many other foods and beverages, we’re now seeing popcorn become a healthier, more sophisticated, and more complex snack option.   Here are some of the popcorn trends that we’re looking forward […]

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Gum Confectionery Trends

Gums and candies are popular with consumers of all ages. From young kids to older adults, everyone loves the sweet taste and fun experience these sweet treats have to offer. Here are some of the biggest trends to look for in 2020.   Functional benefits   Consumers are looking to their food and beverage products […]

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Bath Product Trends

Just as in food and beverages, today’s consumers want their bath products to be healthier and more natural. Let’s look at some of the hottest getting-clean trends happening this year.   Products that help reduce stress   Stress management is at the forefront of most people’s minds these days, and bathing is the ultimate way […]

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Sugar Alternative Trends

With consumers’ increasing focus on reducing or eliminating added sugar from their diets, sugar alternatives have become big business. However, as consumers strive to not only cut sugar but also choose the healthiest ingredients possible, even sugar alternatives are under scrutiny. Shoppers are exploring the safety and healthfulness of the artificial sweeteners in their foods […]

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It Tastes Like Christmas

If there’s one time of the year when consumers are most likely to temporarily abandon their healthy diets to focus more on flavor than function, it’s Christmas. Sweets and other indulgent foods are extraordinarily popular during the holiday season as individuals and families plan for parties, dinners, unexpected guests, and gift-giving.   ‘Tis the season […]

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Cereal Trends We Love

Even after more than a century of use, breakfast cereal remains a household staple and something that people of all ages eat regularly. As consumers increasingly look for healthy and convenient breakfast options, cereal companies are under pressure to keep up. Here are some of the trends we see that will likely continue to grow. […]

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Clean Beauty Trends

The newest generation of clean beauty products bears little resemblance to their “crunchy” counterparts of years past. Today’s products are every bit as potent, luxurious, and sleekly packaged as high-end products – without the questionable or harmful ingredients. Many new and up-and-coming brands are paving the way for a new perspective on clean beauty products […]

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Beer and Cider Trends

Beer and cider are hugely popular beverages across demographics, with breweries continually striving to stay on top of changing trends. These two favorite drinks offer different flavors, different ABVs, and various nutrition profiles. Ciders, for example, contain the same vitamin C and antioxidants found in the apples they’re made with). However, they are otherwise similar […]

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Natural Soda Continues to Rise

The natural soda category  continues to grow  in a big way, and for very good reason. Although sugar content remains an ongoing concern for this category, many are turning to these natural soda products when stocking up on beverages for their home use. And that’s great news for flavorists – natural sodas are a great […]